Think about things differently.
Organisational Development (OD) is the approach of enabling enhanced organisational performance through the involvement of its people.
The greatest asset of any organisation are the people within it.
We define OD as two interconnecting and interdependent systems of interest; culture and structure.
Culture is abstract. It is the collection of beliefs, customs and social behaviours of a collection of people.
You don't change the culture, you change the underlying behaviours, attitudes and actions, and then culture emerges.
The definition of strategy is not simple, it has a number of definitions and as Rumelt suggests;
'there is no concept more muddled in business as strategy'.
The most important part about strategy is the implementation, and this is often where organisations fall foul due to any number of causes.
Communication is more than what we say, we know that. Right?
So why are we not getting the results that we want?
Leadership is considered the greatest single influence on organisational performance, and consistent leadership considered the most important trait in a leader.